These ads are unbelievably creative and if you’re one of those creative minds, these will motivate you to think harder and present works that’ll stand out in a crowd of hundreds and thousands. Magazine ads that leave a mark in your head are the ones that are totally worth the effort and money. Looking at these advertisements in magazines, you’ll know why it’s totally worth it to spend much more on magazine advertising than newspaper advertising. These ads are chosen out of thousands of ads that you come across in magazines every single day.
Adidas: Forever Sporte
Arcor: Bubble Gum
Advertising Agency: Leo Burnett, Sao Paulo, Brazil
Clinique: Lashes
Advertising Agency: WE Marketing Group, Shanghai, China
Jamshop has created a cheeky DM piece to complement their existing national print and online campaign in an effort to recruit sperm donors for Repromed, Australia’s leading infertility clinic. Unsuspecting potential candidates received the popular men’s magazine FHM, only to discover that some pages appeared stuck together. Blokes were lured into pulling the sticky pages apart, revealing a full page pic of an attractive lingerie model and a message. An interactive website linking back to Repromed challenged the men to see if they had the “goods” to become an eligible sperm donor.(Advertising Agency: Jamshop, Adelaide, Australia)
Greenpeace: Tree
“Deforestation continues with the turn of a page” (Advertising Agency: LINKSUS, Beijing, China)
Ikea: Sliding Wardrobe
Advertising Agency: 303, Perth, Australia
SulAmerica Health Insurance
“SulAmerica prevents you from doing the same with the resources of your company.” (Advertising Agency: MPM Advertising, Brazil)
Macboook Pro
“Ultra Thin” (Advertising School: SVA New York, USA)
Miradent Dental Floss
Advertising Agency: Philipp und Keuntje, Hamburg, Germany
NHA Xinh Furniture
Advertising Agency: Grey Group, Hochiminh City, Vietnam
Project: AHON
The project shows how a donation for building homes for typhoon victims also helps the advertiser through Project AHON. Media owners gave discounted rates for ad spaces, advertisers paid full price, and the difference was given to Red Cross. (Advertising Agency: BBDO Guerrero \ Proximity, Philippines)
Tide: Put Stains Back Where They Belong
Post it glue was used to give the impression that icecream and tomato sauce from a hotdog had stuck to the shirts of people on the opposite page. By the time the page was opened however the stains were back on the icecream and hotdog. (Advertising agency: Leo Burnett Mumbai)
Hawaiian Tropic: Enjoy The Sun
Advertising Agency: Grey, Stockholm, Sweden
WMF Knives
Advertising Agency: Leo Burnett, Bangkok, Thailand